The world of makeup reflects cultural, technological, and social evolution. Every year, beauty trends shift—and 2026 promises a powerful fusion of minimalism, sustainability, and bold creative expression.
Here are the top makeup trends for 2026 you need to know.
1. Healthy, Radiant Skin
In 2026, skin remains the star. The “skinimalism” trend (skin + minimalism) continues to dominate, focusing on breathable, natural-looking products.
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Lightweight foundations
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Multi-tasking BB creams with hydration and SPF
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Liquid highlighters and pearl-infused serums
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Dewy finishes over heavy matte textures
The emphasis is on luminous, healthy skin that reflects light and looks effortlessly fresh.
2. AI-Powered Personalized Makeup
Technology is transforming beauty in a major way.
In 2026, brands are embracing artificial intelligence to offer personalized makeup solutions. Through apps and smart tools, users can analyze:
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Skin tone
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Face shape
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Undertone
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Preferences
Augmented reality mirrors will allow customers to virtually test looks before purchasing, enhancing the shopping experience and improving shade accuracy.
3. Bold Graphic Eyes & Vibrant Colors
While minimalism dominates the skin, creativity explodes on the eyes.
Expect to see:
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Cobalt blue
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Neon orange
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Emerald green
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Chrome and metallic finishes
Graphic eyeliner evolves into more experimental shapes: floating liners, double lines, abstract glitter details. Contemporary art heavily influences these expressive looks.
4. Neutral and Dramatic Lips
Lips show a striking contrast in 2026.
On one side:
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Nude and neutral creamy finishes
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Hydrating satin textures
On the other:
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Cherry red
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Deep burgundy
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Even black lipstick
The “blurring effect” becomes popular—softly diffused lips that appear natural and less sharply defined, replacing the ultra-precise matte finishes of previous years.
5. Sustainability as a Core Value
Environmental awareness is no longer optional—it’s essential.
In 2026, sustainable makeup leads the market:
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Refillable packaging
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Biodegradable materials
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Vegan and cruelty-free formulas
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Zero-waste formats
Multi-use sticks that function as blush, eyeshadow, and lipstick gain popularity, reducing product consumption.
6. Blush as the Main Character
Blush takes center stage in 2026.
Warm tones dominate:
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Coral
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Terracotta
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Peach
Monochromatic looks extend blush to cheeks, nose, and even eyelids. Draping (contouring with blush) makes a strong comeback, offering a subtle lifting effect and a healthy glow.
7. Natural but Defined Brows
Brows remain essential but shift toward a softer, more natural look.
Trending products:
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Tinted brow gels
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Fine-tip pencils
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Growth serums
Brow lamination continues to be popular, but with a more flexible, natural finish rather than overly rigid styling.
8. Inclusive & Gender-Neutral Beauty
Diversity continues expanding.
Brands are broadening shade ranges and embracing inclusive marketing. Unisex makeup is no longer niche—it’s mainstream.
Makeup in 2026 celebrates individuality, creativity, and innovation. From glowing skin to sustainable formulas and bold artistic expression, beauty becomes more personal than ever.
At Foriu, we believe trends are tools for self-expression. No matter your style, 2026 offers endless possibilities to redefine your look.